business
Nashville farmers market vendor reports surge in sales amid cyclospora scare
Summary by The Nashville Editorial Desk · Based on reporting by Jordan James , WSMV 4 News (NBC affiliate)
· July 20, 2026
· 2 min read
What This Story Is About A nationwide cyclospora outbreak is driving some Nashville shoppers away from traditional grocery stores and toward local farmers markets. Why It Matters At least one Nashville-area vendor, Smiley Farm, has already seen a 25% increase in customers and revenue as a direct ...
Story provenance No corrections
Summary created by The Nashville Editorial Desk — automated, rule-governed Original reporting Jordan James, WSMV 4 News (NBC affiliate) Original story Read at the source Source published Jul 20, 2026 Indexed here Jul 21, 2026 AI assistance Automated summary drawn from the source’s own published text Prepublication human review No — editorial rules, flagged-item review, and published samples
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Key takeaway For Context The CDC has reported more than 1,600 cases of cyclosporiasis nationwide, with fewer than 10 confirmed in Davidson County.
Why this matters in The Nashville
The surge in sales at local farmers markets like Smiley Farm's stall is a boon for Nashville's agricultural community, and it may also signal a shift in consumer behavior that could benefit the local economy. As shoppers become more cautious about the source of their produce, they are turning to local vendors who can provide more transparency about their growing and handling practices. This trend could have long-term benefits for Nashville's farmers, who may see increased demand for their products even after the cyclospora outbreak is resolved. Additionally, the outbreak highlights the importance of supporting local food systems, which can provide fresher, safer produce to consumers while also keeping dollars within the local community. As the outbreak continues to unfold, it will be worth watching to see if this trend persists and how it may impact the growth and development of Nashville's local food scene.
About this story
Original reporting by WSMV 4 News (NBC affiliate) . The Nashville surfaces reporting from trusted publishers and adds local editorial context so readers can quickly understand what a story means for their community. We attribute every source, link to the original report, and follow a documented editorial standards policy. To understand how stories are selected and reviewed, read our about page .
For the complete original report, visit WSMV 4 News (NBC affiliate) . Have a tip or correction? Contact our newsroom .
Category: business ·
Published: July 20, 2026 ·
Source: WSMV 4 News (NBC affiliate) ·
Reading time: 2 min
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Frequently asked about this story
What is this story about? What This Story Is About A nationwide cyclospora outbreak is driving some Nashville shoppers away from traditional grocery stores and toward local farmers markets. Why It Matters At least one Nashville-area vendor, Smiley Farm, has already seen a 25% increase in customers and revenue as a direct ...
When was this published? This article was first published on July 20, 2026 by WSMV 4 News (NBC affiliate) and curated for The Nashville readers.
Who reported this story? This story was reported by Jordan James at WSMV 4 News (NBC affiliate). To learn more about how The Nashville selects and reviews stories, see our editorial standards .
Where can I find related coverage? See more business coverage from The Nashville, or browse our daily briefing and topic hubs .
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